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ASDA

Intro

The top two FAMILY signs below were originally imported from China and sold in ASDA supermarkets. The bottom two are made in the UK in Upcycle Labs’ factory in Nottingham from George Take Back program fashion waste.

Upcycle Labs have not only managed to successfully re-create an identical product made from waste but also MATCH THE PRICE of the imported item!

Client
ASDA
Year

2023

Purpose
  • Upcycling take back program waste
Deliverables
  • Ornaments